Stay TOP OF MIND with Linear Ad Placements
With linear advertising, you can reach your audience where they regularly consume media. Plenty of people still watch TV, listen to the radio, read the newspaper, and drive by billboards daily. Are they seeing and hearing more about your business in these places?
Though people can’t interact with linear advertisements, these initiatives serve as a message reinforcement for other marketing strategies. The more you’re in front of your consumer, the more likely they will remember you.
The Strategic Placement Group team has extensive experience writing, shooting, recording, editing and placing effective ads. We’ll discuss which advertising strategy is a good fit for your business, and create an amazing ad that will hook potential customers.
Broadcast TV is still the most common form of television throughout the US. You can potentially reach a large audience by purchasing broadcast ads, whether they’re during primetime or your local news programming.
With cable ads, you can target your audience based on their geographic territory. Cable ads are less expensive than broadcast, so you can run more ads more frequently at a better rate.
Radio ads are a unique way to reach your audience because they allow listeners to paint a picture in their minds with the words they hear.
Print advertising can complement your other marketing strategies and sometimes give you a leg up because so much marketing is digital nowadays. Print advertising can include mediums such as:
- Direct Mail Campaigns
Our job, as your full-service adverting agency, is to process all the data, work with you on setting a proper budget to meet your goals, then determine which forms of media are best suited to meeting those goals. The number of unknown variables are too many to list in full; but, the main ones are what market are you in? Which one, if any, of these items make their way into your Marketing mix: Broadcast TV, Cable TV, Radio, Billboards, etc. They all have their own pricing structure based on your market conditions.
Click the Start The Process on this page and let us know what you want to achieve. Let’s get the conversation started so we can gather the necessary information to give you a proposal to consider.
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